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Environment

Greenpeace Targets Apple (Again)


Apple is not Greenpeace’s favorite computer company, as we all know (though I’m not sure what company Greenpeace actually likes, but that is a subject for a different blog). Continuing their ‘Why must Apple sell poison’ campaign Greenpeace has launched a site that parodies Apple.com. While this is a clever idea, I have to wonder why there is no Dell page.

TUAW >> Greenpeace creates mock Apple homepage


Apple is not Greenpeace’s favorite computer company, as we all know (though I’m not sure what company Greenpeace actually likes, but that is a subject for a different blog). Continuing their ‘Why must Apple sell poison’ campaign Greenpeace has launched a site that parodies Apple.com. While this is a clever idea, I have to wonder why there is no Dell page.

TUAW >> Greenpeace creates mock Apple homepage

By Jason O'Grady

Founded the PowerPage in 1995.

One reply on “Greenpeace Targets Apple (Again)”

NKC has that right. (Full disclosure: I work for Greenpeace on this particular campaign) Apple’s customer base is the power that will flip them. Apple sets industry standards in a whole range of areas, and we think the Environment is one of them. And while Dell (who we do target and expose) has the bigger market share, they’ve also made better commitments than Apple has. And 926guy, while you’re right that Apple is in the blue at buyblue.org, that only tracks their US policies. Apple will take back and recycle products in the US, but elsewhere in the world you’re out of luck. What’s good enough for America ought to be good for the rest of us as well.
–brian

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