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Comcast launches NOW plans, focuses on affordable/prepaid internet, TV, and mobile services

Comcast on Wednesday launched NOW, a new tier of low cost and prepaid connectivity offerings, with speeds up to 200 Mbps as well as unlimited 5G data for mobile plans along with access to more than 40 networks for live and on-demand content.

The new plans function as low-cost, no-contract options for customers, as details in the company’s press release.

“Backed by the powerful Xfinity network and the most reliable 5G, NOW delivers a connection customers can rely on for Internet, mobile or streaming in their homes or on the go. NOW products are designed to be incredibly simple with all-in pricing, no contracts or credit checks. Customers can sign up, pause, or cancel online, anytime.”

NOW Internet customers can choose between the following two prepaid options: 100 Mbps for $30/month, or 200 Mbps for $45/month. Each tier includes unlimited data and an Xfinity gateway.

The NOW Mobile plan offers unlimited 5G data, talk, and text for $25/line, and functions as a prepaid wireless option that connects customers to more than 23 million Xfinity hotspots.

NOW TV is a streaming offering for Xfinity Internet customers that includes live and on-demand programming from 40+ networks, more than two dozen integrated FAST channels, and Peacock Premium, all for $20/month.

In addition, the NOW WiFi Pass plan offers customers unlimited access to more than 23 million Xfinity WiFi hotspots for $20 for 30 days.

Comcast has stated that the NOW TV and NOW WiFi plans are available “everywhere Comcast provides service.” The company has also stated that NOW Internet and Mobile plans are currently available in the limited areas of Hartford, Houston, and Miami with a full launch nationwide “in the coming weeks.”

Stay tuned for additional details as they become available.

Via 9to5Mac, Business Wire, and Xfinity (1, 2)