Because the TikTok addiction must be fed.
TikTok users can now upload videos up to 10 minutes in length, the first major change since the social media platform adopted a three minute video length last July.
According to the publication, a longer video “can give creators more time and flexibility when filming things like cooking demos, beauty tutorials, educational content, comedic sketches, and more.”
The company says the option to film these videos on the app will roll out to global users over the weeks ahead, which means it can take a while until you’re able to use this extended feature. That said, TikTok also requires users to be using the latest version of its app to make sure all new functions properly work.
And given that sometimes people just like to decompress by laying down and watching TikTok on their devices as a sort of power nap, this now allows for up to two full length videos to be enjoyed before getting up and getting back to work.
Via 9to5Mac and TechCrunch