DisplayMate publishes full review of iPhone 7, iPhone 7 Plus cameras, gives new hardware top marks

Every so often, Dr. Raymond Soneira tests a new display and/or camera system.

The man goes thoroughly bananas with his tests.

And this time he focused on the new iPhone 7 and iPhone 7 Plus displays and cameras, especially compares to the iPhone 6 and 6s cameras and displays.

His new review points out the following:

• The iPhone 7 has Two Standard Color Gamuts, the new DCI-P3 Wide Color Gamut that is used in 4K UHD TVs and Digital Cinema, and also the traditional smaller sRGB / Rec.709 Color Gamut that is used for producing most existing consumer content for digital cameras, TVs, the internet, and computers, including photos, videos, and movies. What’s more, on the iPhone 7 both Color Gamuts have been implemented with Absolute Color Accuracy that is Visually Indistinguishable from Perfect. That’s impressive… Plus only three manufacturers currently have the new wider DCI-P3 Color Gamut on their Smartphones or Tablets, so it is a major competitive advantage.

• The iPhone 7 produces up to an impressive Peak Brightness of 705 nits when Automatic Brightness is turned On in High Ambient Light, where high Brightness is really needed.

• The iPhone 7 has a record high Contrast Ratio for IPS LCD displays.

• The iPhone 7 has a record low screen Reflectance for Smartphones.

• Given the exceptional performance of the iPhone 7 LCD display, there will be many consumers, journalists, reviewers, and even manufacturers wondering if Apple will actually be switching to OLED iPhone displays in 2017, as has been widely reported. We’ll examine this in the Conclusion.

The review covers fields such as brightness, ambient lighting, color gamut, screen reflectance, night shift viewing mode, viewing angles, viewing tests and display power efficiency.

In the end, Soneira gives the new iPhone 7 and iPhone 7 Plus displays and camera systems top marks, citing that other manufacturers will have to play catch up with Apple’s new hardware.

It’s an epic, detailed review, but definitely worth the read if you want to know where the iPhone 7 and iPhone 7 Plus hardware excels and where it falls short a little.

Take a gander and if you’ve gotten your mitts on an iPhone 7 or iPhone 7 Plus and have any feedback about the new display and camera, please let us know in the comments.

Via DisplayMate